Managed Advertising
Advertising that pays for itself, run by people who prove it.
We plan, run, and optimise your Google Ads and Meta campaigns - with AI drafting and improving the work at speed, and a person approving every pound of spend. We measure the return to real revenue, not platform vanity metrics, and you keep control of the budget throughout.
How it works
Plan. Launch. Optimise.
- 01Week 1-2
Plan
We set the strategy and the guardrails together - who the campaigns are for, what a good outcome is worth, and the ceiling on what we will ever spend without your say-so.
- Audience, offer, and budget agreed up front
- Spend limits you set and control
- Conversion tracking wired to your CRM
- You keep the accounts and the data
- 02Ongoing
Launch
We build and run the campaigns across Google Ads and Meta. AI drafts the copy, variations, and bids at speed - but nothing goes live until a person has approved it.
- Google Ads and Meta campaigns, managed for you
- AI drafts creative and bid options
- Human sign-off on every spend and change
- No budget moves without approval
- 03Ongoing
Optimise
We measure to the revenue in your own systems, then move budget toward what genuinely pays and stop what does not - reported back in plain English every month.
- Return measured to real revenue, not clicks
- Budget shifted to what converts
- Wasted spend identified and cut
- Plain-English reporting, monthly
The difference
Automation with a hand on the wheel.
Most managed advertising is either a set-and-forget agency you never hear from, or a black box that spends your budget on whatever the platform rewards. Neither shows you what actually landed in your bank account, and neither gives you real control of the spend.
We do it the other way round. AI drafts and optimises the campaigns fast, but a person approves every change to spend and creative, and every result is measured to the revenue in your own systems. You set the ceiling; we do the work; you see the truth.
- Set-and-forget campaignsSpend you approve and control
- Clicks and impressionsEnquiries and revenue
- Platform-reported ROASReturn measured to the bank
- A black-box agencyHuman sign-off on every change
return on ad spend, measured to real revenue — and that's the floor
client CRM environments run end to end, data through to dashboard
apps and automations we run our own business on
6.3x is the measured floor — most campaigns run higher.
Transparency
How we run your advertising.
With your written authorisation, we manage your Google Ads and Meta campaigns from inside the accounts you already own, on a least-privilege basis. We read campaign performance - spend, conversions, and results - and combine it with your CRM to build honest reporting and tie every pound of spend to real revenue.
Your accounts stay yours. We never sell or share your data, we only access the accounts you grant, and you can revoke that access at any time. Tracking on your site is consent-gated, so measurement only runs where a visitor has agreed to it.
Automation does the heavy lifting, but people stay in control. We set the terms of what our automated agents may connect to and act on, and every change to live advertising - budgets, bids, and creative - is reviewed and approved by a person before it goes live. The agents propose; a human decides.
Questions
The things people ask first.
Who controls the ad spend - can it run away?
You do. We agree a spending ceiling with you before anything goes live, and no budget moves beyond it without your say-so. Automation drafts and proposes changes, but a person reviews and approves every change to live spend. Spend cannot run away because a human signs off before money is committed, and you can pause or stop at any time.
How do you use AI, and where does a person decide?
AI does the heavy lifting - drafting ad copy, generating creative variations, and suggesting bids and budget shifts far faster than a person could by hand. But we set the terms of what our automated agents may connect to and act on, and every change to live advertising is reviewed and approved by a person before it goes live. The agents propose; a human decides.
Which platforms do you manage?
We manage your Google Ads and Meta campaigns - search, display, and social paid media - from one place. We work inside the accounts you already own, so your campaign history, audiences, and data stay yours.
How do you measure whether it is working?
We tie spend to the revenue in your own systems - enquiries, bookings, and sales in your CRM - not the conversions the ad platforms report to themselves. That gives you a true return on ad spend measured to the bank, and a true cost per lead and per sale, rather than clicks and impressions that never reached your account.
What is the minimum commitment, and how does reporting work?
Managed advertising is a monthly partnership with no long lock-in - pricing scales with the size of the advertising we manage, agreed up front. You get plain-English reporting every month showing what was spent, what it returned in real revenue, and what we changed and why. You keep the accounts and the data throughout.
How is my data and my customers data handled?
We work inside the accounts you grant us, on a least-privilege basis, and you can revoke access at any time. Tracking on your site is consent-gated - measurement only runs where a visitor has agreed to it - and we never sell or share your data. Your accounts, your audiences, and your customer data stay yours.
Investment
Priced to your ad budget.
Managed advertising is a monthly partnership. Pricing scales with the size of the advertising we manage and the number of accounts, agreed with you up front - no long lock-ins.
A fixed monthly fee, agreed before we start. No surprises.
Pricing indicative - the first step is a free advertising audit, no commitment required.
Next step
Start with a free advertising audit.
We look at what you are spending now, show you what it is really returning, and give you an honest plan for what to run next - whether or not you carry on with us.